Media Now: Communications Media in the Information Age

Type
Book
ISBN 10
0534548288 
ISBN 13
9780534548285 
Category
Unknown  [ Browse Items ]
Publication Year
1999 
Publisher
Pages
512 
Description
This introductory text, known for its innovative coverage of technology and conversion, now offers a more streamlined narrative and an expanded table of contents. The text addresses the main media channels in our society, their interdependency in light of emergent technologies and foundation theories, and traditional concepts. The new edition has been revised to offer increased coverage to media effects and ethics and traditional media (newspaper, film, and TV). - from Amzon 
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